• Our Philosophy
is best described as maintaining competitive balance with prudent
management and fairness to all our policyholders,
* We believe in adhering
to basic principles of insurance and financial management while
balancing the scales between safety of principle and competitive
rate of return to our policyholders.
• To abide by Insurance
Rules in day-to-day business affairs
• To build dynamic, sound
and professional management team.
• To develop innovative
products, to add value to our customers.
• To ensure quality management
• To ensure best customer
• To ensure good govemance
ensure benefit to policyholders, shareholders and the society at
• To maintain utmost integrity
responsibility and transparency.
• To become the best private
life insurance company in Bangladesh.
• To change beliefs, attitudes,
values and practices in the life insurance industry.
the humanity for its well being in the present and the world hereafter
by providing financial and moral gains through utmost good faith,
good conduct, mutual trust, sincerity, integrity and personalized
We are committed
to our customers to provide with ethical and highest standard
services. We will continue our business growth in all respects
within the framework of insurance rules.